Identity bearer
Logotypes
colours
typography
graphics
Applications
protocols
App notes / tech notes
white papers
scientific posters
stationary
Web / landing pages
powerpoint
Brochures / Product Flyer
e-mailings
newsletters
boilerplate
signs, flags, roll-up
writing style rules
PRODUCT IMAGES
Video intro / outro
Videoconferencing
Corporate colours
Colours are an important aspect of our communication. They are used in almost all the marketing materials we produce. We use them to make ourselves stand out and to reinforce our messages and visual identity. This is why it is important for us to apply consistency when using the range of primary and secondary colours devised.
Main corporate colours
We use our primary colours sparingly and carefully. The colours, which are found in our logo, signal recognition and security. We mainly use these colours when communicating as a Parent Company and sender. They may be used as décor in patterns and online, on signs, in annual reports, printed matter, and trade fair materials.
PreOmics Blue
PMS: 2925 C
CMYK: 79, 26, 14, 0
RGB: 0, 146, 191
HEX: 0092bf
PreOmics Green
PMS: 382 C
CMYK: 36, 0, 98, 0
RGB: 189, 234, 0
HEX: bdea00
Complementary colours
PreOmics Middle Green
PMS: 368 C
CMYK: 65, 0, 100, 0
RGB: 120, 190, 32
HEX: 78be20
PreOmics Dark Blue
PMS: 2384 C
CMYK: 99, 48, 1, 14
RGB: 39, 116, 174
HEX: 2774ae
PreOmics Violet
PMS: 7674 C
CMYK: 50, 41, 4, 0
RGB: 135, 140, 180
HEX: 878cb4
PreOmics Grey
PMS: 429 C
CMYK: 21, 11, 9, 23
RGB: 162, 170, 173
HEX: a2aaad
PreOmics Light Blue
PMS: 297 C
CMYK: 52, 0, 1, 0
RGB: 113, 197, 232
HEX: 71c5e8
PreOmics Cloud Blue
RGBA: 0, 146, 191, 20%